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National Air & Space Museum

This Smithsonian Institution museum annually puts out a Director’s Report highlighting the previous year’s accomplishments and their vision for the future. For their 25th anniversary, we created a special report, around the theme Commemorate, Educate & Inspire. The design featured a unique die-cut, short-fold cover, partially revealing an image of the museum’s main gallery, thereby inviting the reader into the publication. The report does double duty as an account of the patronage and gifts the museum receives, as well as promoting the institution as a commemorative marketing piece encouraging future gifts.

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