International Association of Chiefs of Police
Police Chief magazine is a leading publication for law enforcement leaders. It informs the police community on best practices, current issues and solutions, as well as the latest goods and services. The goal of this media kit was to illustrate the executive level purchasing power of the magazine’s readers, identifying it as the must-see vehicle for advertisers’ marketing. With colorful infographics and highlighted factoids, we created a bold no-nonsense case for advertising in the magazine’s print and online editions. The kit was designed with a pocket to hold an annually updated rate card, allowing the kit’s main brochure folder to be used for more than one year at an additional cost saving.
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